Why Invest in the Bulgarian Real Estate Market
Bulgaria has become one of Europe's most attractive emerging markets for real estate investors — offering a unique balance between affordability, EU stability, and strong growth potential.
Key Investment Advantages
1
Strong Economic Fundamentals
  • Bulgaria maintains one of the lowest corporate tax rates in the European Union (10%) and a stable fiscal policy.
  • The country continues to attract foreign direct investment in key sectors such as technology, logistics, and residential construction.
2
Rising Property Values in Sofia
  • Property prices in Sofia have shown consistent annual growth supported by a limited supply of new housing, an expanding middle class, and urban development projects.
  • Rental demand is rising due to the influx of young professionals, students, and remote workers in the capital.
3
Affordable Entry Prices Compared to Western Europe
  • Average prices per square metre remain 40–60% lower than in comparable EU cities like Prague or Budapest.
  • This affordability, combined with strong demand, leaves significant room for appreciation in both off-plan and secondary markets.
4
EU Membership and Euro Integration
  • Bulgaria offers full EU legal protection and property ownership rights, identical to those in Western Europe.
  • The upcoming adoption of the Euro (expected within the coming years) is projected to boost liquidity, investor confidence, and property values.
5
Growing Tourism and Solid Rental Yields
  • With over 10 million visitors annually, Bulgaria's tourism sector supports a growing short- and mid-term rental market.
  • Long-term rental yields in Sofia, Varna, and Plovdiv range between 6%–8% gross, often outperforming Western European averages.
💶 Bulgaria's Upcoming Euro Adoption
Bulgaria's confirmed path toward joining the Eurozone is expected to have a profound effect on the real estate market. The transition from the Bulgarian Lev (BGN) to the Euro (EUR) will:
  • Strengthen investor confidence
  • Simplify international transactions and access to financing
  • Align property prices closer to Western European benchmarks
For early investors, this represents a strategic timing opportunity — entering before full currency integration and expected appreciation.
Our Experience
🏙️ Real Estate Investment Track Record
Mika Marketing & Consulting EOOD – Sofia, Bulgaria
Since 2019, Mika Marketing & Consulting EOOD has been directly investing in residential real estate projects in Bulgaria, focusing on off-plan acquisitions and strategic flipping opportunities. Our investments reflect deep market understanding, financial discipline, and belief in Bulgaria's long-term potential.
After several successful transactions, we now invite potential investors and property buyers to consult with our team and benefit from our proven experience in the local market.
🏢 Project #1 – Lagera Tulip Penthouse, Sofia
In 2019, Mika Marketing entered an off-plan investment in Lagera Tulip, a residential development by AFI Group (Africa Israel)—a highly reputable international developer active in Bulgaria. The company acquired a 176 sqm penthouse on the 9th floor, in one of Sofia's greenest and most desirable districts.
Purchase Price
€210K (including VAT)
Sale Price
€287K (including VAT)
Holding Period
3 years

Renovation: None – sold after handover
This deal demonstrates the profitability of a well-timed off-plan purchase, where capital appreciation was achieved without additional renovation or upgrade costs.
🏙️ Project #2 – One11 Apartments, Druzhba, Sofia
The second case study showcases a long-term hold strategy combining stable rental income and projected value growth. In 2024, Mika Marketing acquired a 1-bedroom apartment at One11 Apartments, a project by Elite Holdings and ROI Capital, located in Druzhba — one of Sofia's most rapidly developing residential areas, close to the metro, Sofia Airport, and major business parks.
€163,000
Acquisition Price
€800/month
Average Rental Income in the area
5+ years
Holding Strategy
Long-term (minimum)
Druzhba's evolution into a vibrant residential hub positions it among Sofia's top-performing districts, driven by infrastructure upgrades and growing demand from both local and foreign tenants.
🌍 Building a Track Record Since 2019
Since its establishment, Mika Marketing & Consulting has managed and executed its own real estate investments — focusing on off-plan developments, value-driven acquisitions, and profitable flips. Our experience across multiple real estate cycles enables us to provide consulting and guidance to investors seeking entry into Bulgaria's evolving market.
✉️ Work With Us
If you're considering investing in Bulgaria or other European markets, our team now offers personal consultation and strategic investment guidance — built on real market experience, not theory.
I want to build a portfolio with you!